When we were approached, Atostogos [eng. Holidays] was nothing more than just an idea for a high-end pastry cafe. The product was there, however, the name, the look and feel of the brand was up for grabs. So we received a task of creating not simply an identity, but the whole idea for the brand that could feel relatable for everyone who wants to indulge in sweet treats.
We created a name and a visual identity to support the concept of Holiday joys. Light and bright illustrations feel fresh, creative and delicious – just like the products they help to promote.
This project was created as part of New! Creative Agency.