Luxury pastry cafe from Moscow

Challenge

Challenge

When we were approached, Atostogos (Holidays) was nothing more than just an idea for a high-end pastry cafe. The product was there, however, the name, the look and feel of the brand were up for grabs. So we received a task of creating not simply an identity, but the whole idea for the brand that could feel relatable for everyone who wants to indulge in sweet treats.

When we were approached, Atostogos (Holidays) was nothing more than just an idea for a high-end pastry cafe. The product was there, however, the name, the look and feel of the brand were up for grabs. So we received a task of creating not simply an identity, but the whole idea for the brand that could feel relatable for everyone who wants to indulge in sweet treats.

Our solution

Our solution

We created a name and a visual identity to support the concept of Holiday joys. Light and bright illustrations feel fresh, creative and delicious – just like the products they help to promote.

We created a name and a visual identity to support the concept of Holiday joys. Light and bright illustrations feel fresh, creative and delicious – just like the products they help to promote.