Challenge

Challenge

Linen Tales is a boutique linen manufacturer offering linen household items. Our task was to present Linen Tales as a brand that's sophisticated and loyal to the traditions of linen but modern and open to new contemporary designs at the same time.

Linen Tales is a boutique linen manufacturer offering linen household items. Our task was to present Linen Tales as a brand that's sophisticated and loyal to the traditions of linen but modern and open to new contemporary designs at the same time.

Our solution

Our solution

A unique Linen Tales type was created to be used along the whole design identity. This helped create a good-old linen brand identity and reflect their slogan: “Linen tales are infinite. Find yours.”

A unique Linen Tales type was created to be used along the whole design identity. This helped create a good-old linen brand identity and reflect their slogan: “Linen tales are infinite. Find yours.”