We’ve been asked to create a name and visual identity for a new hotel in the city centre of Palanga, one of the main seaside resorts in Lithuania.
We’ve been asked to create a name and visual identity for a new hotel in the city centre of Palanga, one of the main seaside resorts in Lithuania.
We decided that MELT is the best name to suit the new place as it stands for complete relaxation that one wants to achieve during holidays. The shift of the warm light throughout the day has become the main motif for the visual language. Colour gradients change depending on the mood and create a vibrant fresh look.
Also, we named each room in the hotel after a specific type of light found through the day. Graphic language was coherently applied across all applications from print, to signage and digital touch points.
We decided that MELT is the best name to suit the new place as it stands for complete relaxation that one wants to achieve during holidays. The shift of the warm light throughout the day has become the main motif for the visual language. Colour gradients change depending on the mood and create a vibrant fresh look.
Also, we named each room in the hotel after a specific type of light found through the day. Graphic language was coherently applied across all applications from print, to signage and digital touch points.
This project was created while Godspeed Branding was a part of New! Creative Agency.
Other projects
Lithuania Co-createComing soon
Book startBrand identity
Epica awardsWeb design
ConrestaBranding
Statistics LithuaniaRebranding
Culture Festival in Tel Aviv 2019Visual identity
Žmonės CinemaIdentity and web design
The design of gastronomy bookBook design
SwitchEvent Identity
Halloween masks of modern fearsSelf-initiated project
Smiltyne Ferry TerminalRebranding
LaimėRebranding
PaupysIdentity
VaisinėIdentity
Vilnius UniversityIdentity
Branding LithuaniaBranding
WondersBranding
RomeCity branding
MakaliusRebranding
Internet HygieneSocial project
Hello HungryBranding and packaging design
Gastronomy bookBook design
DžiaugsmasIdentity
Čili PicaRebranding
CentaurusIdentity
AtostogosIdentity
Drama BurgerIdentity
AliIdentity
7 PackIdentity
Linen TalesIdentity
Contact
Contact
Our partner in advertising
Our partner in advertising
Our partner in content creation
Our partner in content creation
© 2018 - Godspeed Branding. Privacy policy.
© 2018 - Godspeed Branding