The identity for business and youth orientated conference

The identity for business and youth orientated conference

The identity for business and youth orientated conference

The identity for business and youth orientated conference

The identity for business and youth orientated conference

Challenge
Challenge

Switch is a yearly conference orientated to business and executives, and to the younger generation that wants to learn about business and possibly start one. Our challenge was to create visual identity for this year’s event, that would speak to both target audiences and reflect the theme – BLOCKCHAIN.

Switch is a yearly conference orientated to business and executives, and to the younger generation that wants to learn about business and possibly start one. Our challenge was to create visual identity for this year’s event, that would speak to both target audiences and reflect the theme – BLOCKCHAIN.

Switch is a yearly conference orientated to business and executives, and to the younger generation that wants to learn about business and possibly start one. Our challenge was to create visual identity for this year’s event, that would speak to both target audiences and reflect the theme – BLOCKCHAIN.

Switch is a yearly conference orientated to business and executives, and to the younger generation that wants to learn about business and possibly start one. Our challenge was to create visual identity for this year’s event, that would speak to both target audiences and reflect the theme – BLOCKCHAIN.

Our solution
Our solution

We have come up with a fashionable visual and overall stylistics, that isn’t forcing youthfulness in your face. The basic idea is that the letters #SWITCH are bound in complex shapes and each consist of different elements – this symbolises BLOCKCHAIN, a decentralised system that is connected.

We have come up with a fashionable visual and overall stylistics, that isn’t forcing youthfulness in your face. The basic idea is that the letters #SWITCH are bound in complex shapes and each consist of different elements – this symbolises BLOCKCHAIN, a decentralised system that is connected.

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Event photos from Switch Facebook page.

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